With the advent of the internet, everything including car insurance is getting cheaper. Many auto insurance companies even offer additional discounts for using their online application versus a faxed or in-person application. Auto insurance rates used to be based solely on the individual’s previous driving record, the person’s age, driving record, type of car, type of payment for insurance, and marital status. There are now other factors that can come into play to get the customer the cheapest rate.
If one watches TV, the latest trend in auto insurance is to either have the “first accident forgiveness” policy or the “money back for good driving” policy. There are many reasons that insurance companies can offer such cheap online rates, but the biggest and most prominent one is the reduction of manual work needed to verify insurance application information.
While in the past, a human had to go through applications looking for errors, now, a computer can verify information sent through the internet by means of databases, thus cutting out the cost of an individual.
Another reason is the cost of advertisement coming down with the rise of digital advertising. For the price of one TV ad, a company can blast the internet with all kinds of advertisements and links directing consumers to their websites, thus increasing their visibility while at the same time lowering advertisement costs.
Whether one is attracted to advertisements they see while surfing the web, or by advertisements, they see while watching TV, the fact is that there are more auto insurance companies and more advertisements than any time in history. With the sheer amount of auto insurance companies to choose from, it is easy to get lost in the confusion and sign with the cheapest company. Through manipulation of services and deductibles, auto insurance companies can make it seem as if they are the best deal in town. Here at Cheap Car Insurance, we want to find you the cheapest car insurance available in your area by taking advantage of digital cost savings – not by putting you at risk with bad coverage options.